IJMSSSR
International Journal of Management Studies and Social Science Research (IJMSSSR) is a double-blind peer-reviewed, open-access bi-monthly journal that publishes empirical, conceptual and review papers of exceptional quality that contribute to enrich business administration thinking .The objective of the Journal is to disseminate knowledge, which ensures good practice of professional management and its focal point is on research and reflections relevant to academicians and practicing managers/Administrators for sustainable business and social changes.
IJMSSSR guides it to map new frontiers in emerging and developing areas in research, industry, and governance as well as to link with centers of excellence worldwide to stimulate young minds for creating knowledge-based community.
Our continued success lies in bringing together and establishing channels of communication between leading policy-makers and prominent experts in industry, commerce, and related business as well as renowned academic, education and research-based institutions to provide solutions for addressing the key issues of the contemporary society.
We see the need for synergy and collaboration between these fields rather than segmentation and isolation. Hence, our objectives are to build new links, networks, and collaborations between communities of thinkers, scholars, managerial experts, and practitioners in order to stimulate and enhance creative and application-oriented solutions for society.
In order to foster and promote innovative thinking in the management studies and social sciences research, itself by introducing its Journal at a global platform in ensuring the high quality and professional research standards.
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THE RESEARCH OF THE INTERNATIONALIZATION PATH OF CHINA'S NEW ENERGY VEHICLE INDUSTRY
Yuwei Hou 1, Hong Wang 2
DOI: https://doi.org/10.56293/IJMSSSR.2024.5001
ABSTRACT: With the strengthening of international environmental and climate governance treaties, China is
expected to bear more responsibilities in emissions reduction as a populous country. The new energy vehicle
(NEV) industry represents a sustainable future and embodies China's commitment to low-carbon responsibilities.
As a strategic sector of the national economy, the industry produces numerous mature brands venturing overseas.
In 2022, the Chinese brand BYD surpassed Tesla to become the global leader in sales. How did China's new
energy vehicle (NEV) industry achieve internationalization? And how did BYD stand out among them? The study
takes China's new energy vehicles (NEVs) as the research object to explore the internationalization path, through
quantitative analysis of changes in trade data from an industry perspective and qualitative analysis of BYD's
successful internationalization strategies from the enterprise perspective. The study discovers the significant role
played by Belt and Road countries in this process, has a deeper understanding of the industry's internationalization
process through BYD strategy, and provides valuable insights for the subsequent development of high-end green
industries.
Keyword: New energy vehicles, BYD, low-carbon, high-end industry, going global, green driven
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