Call for Academic Papers\ Call for Research Papers: - 2024 volume 6 issue 6 - November - December:- International Journal of Management Studies and Social Science Research [IJMSSSR]

IJMSSSR

International Journal of Management Studies and Social Science Research (IJMSSSR) is a double-blind peer-reviewed, open-access bi-monthly journal that publishes empirical, conceptual and review papers of exceptional quality that contribute to enrich business administration thinking .The objective of the Journal is to disseminate knowledge, which ensures good practice of professional management and its focal point is on research and reflections relevant to academicians and practicing managers/Administrators for sustainable business and social changes.

IJMSSSR guides it to map new frontiers in emerging and developing areas in research, industry, and governance as well as to link with centers of excellence worldwide to stimulate young minds for creating knowledge-based community.

Our continued success lies in bringing together and establishing channels of communication between leading policy-makers and prominent experts in industry, commerce, and related business as well as renowned academic, education and research-based institutions to provide solutions for addressing the key issues of the contemporary society.

We see the need for synergy and collaboration between these fields rather than segmentation and isolation. Hence, our objectives are to build new links, networks, and collaborations between communities of thinkers, scholars, managerial experts, and practitioners in order to stimulate and enhance creative and application-oriented solutions for society.

In order to foster and promote innovative thinking in the management studies and social sciences research, itself by introducing its Journal at a global platform in ensuring the high quality and professional research standards.

Recently Published Articles

Remaining papers are under processing.....
S.No. November - December Page No. Downloads
1. CONSUMERS' BUYING BEHAVIOUR OF MEDICINE THROUGH ON-LINE A STUDY IN COIMBATORE

P. SARAVANAPANDI & Dr M. GANESAN

DOI: https://doi.org/10.56293/IJMSSSR.2024.5301

ABSTRACT: Information and Communication Technology (ICT) has turned the global market into a short space. E-Commerce, today has developed the online pharmacy, where one can buy his/her required medicines through these virtual stores, some of the drugs are sold without the prescription of the physician, and some of the medicines are sold with the prescription of the physician, even one can get suggestions from the physicians virtually by fixing an appointment, however in some cases, physicians prescribe to visit the local physicians for detailed check-up. This study is undertaken in Coimbatore with a sample size of 457, the study shows that most of the male consumers prefer to purchase medicine through online pharmacy; they are able to compare the price with that of the local sellers and even online pharmacies. Consumers’ Buying behaviour is increasing due to the online pharmacies, in India.

Keyword: Online Pharmacy, E-Commerce, Medicines, Physician, market place.

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01-06 download
2. The Role of Agile Leadership in the Success of a Contemporary Organisation: A Conceptual Discussion.

Lingani Ncube 1, Sikhulekile Mahlangu 2, Kudzai Kamango 3, Nozipho M Ncube 4, Musilahane Moyo 5,Trust Phiri 6 and Paul Nemashakwe 7

DOI: https://doi.org/10.56293/IJMSSSR.2024.5302

ABSTRACT: In an increasingly complex and fast-paced business environment, organisations must navigate constant change, technological disruption, and shifting customer expectations. Traditional leadership models, which often focus on hierarchy, control, and long-term planning, struggle to keep pace with these challenges. These traditional models are often insufficient or ill-equipped to drive organisational success. Agile leadership, characterised by adaptability, collaboration, empowerment, and continuous learning, has emerged as a critical approach for organisations to remain competitive and innovative. This paper positions agile leadership as necessary for organisational success. The discussion shows how agile leadership enables faster decision-making, fosters a culture of innovation, and enhances employee engagement. By empowering teams to operate with greater autonomy and embrace change, agile leadership helps organisations respond rapidly to shifting market demands and technological advancements. Additionally, this leadership style supports the development of customer-centric strategies that are essential in maintaining relevance in competitive markets. Through real-world examples and a proposed conceptual framework, this paper demonstrates that agile leadership is not only beneficial but essential for organisations seeking long-term sustainability and success in a dynamic global landscape.

Keyword: Agile leadership; Leadership; VUCA,

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07-19 download
3. EMPOWERING SMALL MANUFACTURERS: ROLE OF GOVERNMENT SUPPORT AND TECHNOLOGY

Dr. G. Anuradha, Mrs. S. Anupriya

DOI: https://doi.org/10.56293/IJMSSSR.2024.5303

ABSTRACT: Background: The initiative aimed at promoting manufacturing in India seeks to establish the country as a key player in global production by encouraging both local and international investments. This study investigates how support from the government and advancements in technology influence the competitiveness of small manufacturers on a global scale. Objective: To evaluate the role of governmental support and technological innovations in enhancing the international competitiveness of small manufacturers and to propose strategies for strengthening their market position abroad. Methodology: A mixed-methods approach is utilized, combining primary data collected through structured questionnaires from small manufacturers with secondary data from policy reviews, industry analyses, and academic literature. Data analysis, conducted using Jamovi software, integrates insights from both data types to assess the impact of government policies and technological advancements. Results: Findings reveal that government support, including financial incentives and regulatory reforms, significantly aids small manufacturers in scaling operations and cutting costs. Technological innovation enhances production efficiency and product quality, helping manufacturers meet international standards and adapt to global market demands. Conclusion: The study identifies key areas where optimizing government support and technological adoption can boost global competitiveness. It recommends that policymakers and manufacturers leverage these factors better to strengthen their international market position.

Keyword: Make in India, Small Manufacturers, Government Support, Technological Innovation, Global Competitiveness

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20-28 download
4. Training Essay Writing of New College Students from Scratch for Achieving National Competition Finalists

Imam Dui Agusalim, Irwan Sumarsono, Eny Kusumawati

DOI: https://doi.org/10.56293/IJMSSSR.2024.5304

ABSTRACT: The existence of National Competition in writing makes challenging for the lecturer of English lesson. How the training execution is done in pandemics, and what materials are to prepare or needed for the students are the main important problems that must be well considered. That the pandemics makes the training run in online rather than offline creates another difficulty to identify students’ weaknesses in writing. Without understanding students’ need in writing and grammar, the training is given from the basic sentences in English language to the technique of essay writing. This paper written in qualitative method describes the guidance process and details of the training prior to the National Competition. It is surprising that the student can get the final level and the evaluation for recommendation is that the mastery of grammar should be included for better result in the future. Varieties of sentence patterns employed in the competitive writing make the competitor successful.

Keyword: training, National Competition, materials, technique, and essay writing.

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29-31 download
5. SERVIOR - THE MANAGEMENT PROCESS

Elena Platteuw*, Sara Soares*, Adalmiro Pereira**, Tânia Teixeira***

DOI: https://doi.org/10.56293/IJMSSSR.2024.5305

ABSTRACT: The company SERVIOR it's a residential centre for the elderly based in Luxembourg. We are going to start with the history of the company and the big moments of it. Then we will continue with a SWOT analysis with the strengths, the weaknesses, the opportunities, and the threats of SERVIOR. To finish, we are going to talk about the current strategy and the leadership of this firm. We point out some of the main difficulties faced by this company in the activity.

Keyword: Servior; SWOT Analysis, Strategy; Management theory

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32-36 download
6. INTEGRATING SUSTAINABLE PRACTICE IN AGRICULTURAL TOURISM MANAGEMENT AT SUBAK TEBA MAJALANGU

Ni Nyoman Suriani 1, Putu Ayu Sita Laksmi 2, I Ketut Selamet 3, IPutu Wairocana 4, Noorliza Md Noordin 5

DOI: https://doi.org/10.56293/IJMSSSR.2024.5306

ABSTRACT: This study aims to explore and analyze the application of sustainable practices in managing agricultural tourism in Subak Teba Majalangu, an area known for its traditional irrigation system. The methodology includes field studies, interviews with local stakeholders, and secondary data analysis of sustainable tourism practices. The results in field reviews show that the integration of sustainable practices in the management of tourism in Subak Teba not only increases the attractiveness of tourists but also contributes to the preservation of local and environmental culture. The practice implemented includes the efficient use of natural resources, reducing waste, and involvement of the local community in tourism activities. This study concluded that a sustainable approach to agricultural tourism can provide significant economic, social, and environmental benefits. Therefore, stakeholders need to continue to develop and implement strategies that support sustainability in the Teba Majalangu Subak, so that agricultural tourism can grow without sacrificing local values and ecosystems.

Keyword: Management of agricultural tourism, sustainable practices, subak, sustainable management

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37-43 download
7. The Influence of Implementation of Asset Management and Application of Accrual-Based Government Accounting Standards on Decision Making Ac- curacy (Survey on the Ministry of Defense)

Hari Setiyawati 1* and Salmi Mohd IsabName 2

DOI: https://doi.org/10.56293/IJMSSSR.2024.5307

ABSTRACT: This study aims to examine the effect of the implementation of asset management, and the application of the accrual-based Government Accounting System on the accuracy of decision making. The results of this study are expected to increase the accuracy in decision mak- ing. If asset management is implemented properly and Accrual-Based Government Accounting Standards are implemented properly, the decisions taken by the leadership can be more appropriate. The population of this research are the Heads of Accounting in the Min- istry of Defense/TNI environment. The method that will be carried out begins with a survey of 5 organizational units and 514 work units within the scope of the Ministry of Defense. The population in this study were all Heads of Accounting for Regional Working Units within the Ministry of Defense and the TNI. The sampling method used was the Probability Sampling technique and a sample of 156 Heads of Accounting Units were obtained. Data were analyzed using the Structural Equation Model and Smart PLS software used as an analytical tool in this study. The steps are: designing the Inner Model, designing the Outer Model, evaluating the Outer Model, evaluating the Inner Model and testing the hypothesis. The research data used came from questionnaires collected from the Head of Accounting for Regional Working Units within the Ministry of Defense and the TNI. The benefit of this research is to make a scientific contribution to public sector accounting and solve problems for the Ministry of Defense in increasing the accuracy of decision making. The results of this study state that the implementation of the asset management has effect on Accuracy of Decision Making in a positive direction. The Accrual-based Government Accounting Standards has a significant effect on Accuracy of Decision Making in a positive direction.

Keyword: Asset Management, Decision Making and Government Accounting Standards

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44-54 download
8. Reality of capital mobilization from banks of enterprises in the VN30 group in Vietnam

Luong Thi Hong Hanh

DOI: https://doi.org/10.56293/IJMSSSR.2024.5308

ABSTRACT: Capital mobilization in enterprises today is a very necessary and important task. Any enterprise needs capital to meet its production and business needs. Choosing appropriate forms of capital mobilization, finding funding sources and using them effectively is the top concern of any enterprise. The methods for enterprises to mobilize capital are: Bank loans, Bond issuance, Stock issuance. Borrowing through bond issuance has not been widely used by enterprises because the market conditions are not yet developed and enterprises are used to borrowing from banks, enterprises do not disclose information. In this article, the author mainly uses research methods such as statistics, comparison, analysis and data synthesis to analyze the current situation of bank capital mobilization of 17 enterprises in the VN30 group on the Vietnamese stock market, thereby evaluating achievements, limitations and causes.

Keyword: VN30, capital mobilization, bond issuance, stock issuance, production and business activities, banks.

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55-64 download
9. Technology and Traditional Khasi Architecture

Dr. David Arnold Kharchandy

DOI: https://doi.org/10.56293/IJMSSSR.2024.5309

ABSTRACT: Northeast India is home to several tribes and tribal communities. In a tribal context, architecture and culture are intertwined into the day-to-day activities. Although most traditional structures in Meghalaya use similar locally available materials like bamboo, wood, mud and thatch, they are different from each other. This factor of identity stems from their diverse cultural practices and beliefs. The paper explores the relationship between technology and traditional Khasi architecture in Meghalaya, taking the case example of East Khasi Hills. It further investigates the scenario by analyzing the most important housing typologies of the Khasi traditional houses.

Keyword: Architecture, traditional Khasi houses, technology, ceremonies.

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65-72 download

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