IJMSSSR
International Journal of Management Studies and Social Science Research (IJMSSSR) is a double-blind peer-reviewed, open-access bi-monthly journal that publishes empirical, conceptual and review papers of exceptional quality that contribute to enrich business administration thinking .The objective of the Journal is to disseminate knowledge, which ensures good practice of professional management and its focal point is on research and reflections relevant to academicians and practicing managers/Administrators for sustainable business and social changes.
IJMSSSR guides it to map new frontiers in emerging and developing areas in research, industry, and governance as well as to link with centers of excellence worldwide to stimulate young minds for creating knowledge-based community.
Our continued success lies in bringing together and establishing channels of communication between leading policy-makers and prominent experts in industry, commerce, and related business as well as renowned academic, education and research-based institutions to provide solutions for addressing the key issues of the contemporary society.
We see the need for synergy and collaboration between these fields rather than segmentation and isolation. Hence, our objectives are to build new links, networks, and collaborations between communities of thinkers, scholars, managerial experts, and practitioners in order to stimulate and enhance creative and application-oriented solutions for society.
In order to foster and promote innovative thinking in the management studies and social sciences research, itself by introducing its Journal at a global platform in ensuring the high quality and professional research standards.
Recently Published Articles
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November - December |
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1. |
CONSUMERS' BUYING BEHAVIOUR OF MEDICINE THROUGH ON-LINE A STUDY IN COIMBATORE
P. SARAVANAPANDI & Dr M. GANESAN
DOI: https://doi.org/10.56293/IJMSSSR.2024.5301
ABSTRACT: Information and Communication Technology (ICT) has turned the global market into a short space.
E-Commerce, today has developed the online pharmacy, where one can buy his/her required medicines through
these virtual stores, some of the drugs are sold without the prescription of the physician, and some of the
medicines are sold with the prescription of the physician, even one can get suggestions from the physicians
virtually by fixing an appointment, however in some cases, physicians prescribe to visit the local physicians for
detailed check-up. This study is undertaken in Coimbatore with a sample size of 457, the study shows that most
of the male consumers prefer to purchase medicine through online pharmacy; they are able to compare the price
with that of the local sellers and even online pharmacies. Consumers’ Buying behaviour is increasing due to the
online pharmacies, in India.
Keyword: Online Pharmacy, E-Commerce, Medicines, Physician, market place.
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01-06 |
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2. |
The Role of Agile Leadership in the Success of a Contemporary Organisation: A Conceptual Discussion.
Lingani Ncube 1, Sikhulekile Mahlangu 2, Kudzai Kamango 3, Nozipho M Ncube 4, Musilahane Moyo 5,Trust Phiri 6 and Paul Nemashakwe 7
DOI: https://doi.org/10.56293/IJMSSSR.2024.5302
ABSTRACT: In an increasingly complex and fast-paced business environment, organisations must navigate constant
change, technological disruption, and shifting customer expectations. Traditional leadership models, which often
focus on hierarchy, control, and long-term planning, struggle to keep pace with these challenges. These traditional
models are often insufficient or ill-equipped to drive organisational success. Agile leadership, characterised by
adaptability, collaboration, empowerment, and continuous learning, has emerged as a critical approach for
organisations to remain competitive and innovative. This paper positions agile leadership as necessary for
organisational success. The discussion shows how agile leadership enables faster decision-making, fosters a culture
of innovation, and enhances employee engagement. By empowering teams to operate with greater autonomy and
embrace change, agile leadership helps organisations respond rapidly to shifting market demands and
technological advancements. Additionally, this leadership style supports the development of customer-centric
strategies that are essential in maintaining relevance in competitive markets. Through real-world examples and a
proposed conceptual framework, this paper demonstrates that agile leadership is not only beneficial but essential
for organisations seeking long-term sustainability and success in a dynamic global landscape.
Keyword: Agile leadership; Leadership; VUCA,
Download full manuscript....... |
07-19 |
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3. |
EMPOWERING SMALL MANUFACTURERS: ROLE OF GOVERNMENT SUPPORT
AND TECHNOLOGY
Dr. G. Anuradha, Mrs. S. Anupriya
DOI: https://doi.org/10.56293/IJMSSSR.2024.5303
ABSTRACT: Background: The initiative aimed at promoting manufacturing in India seeks to establish the country as
a key player in global production by encouraging both local and international investments. This study investigates
how support from the government and advancements in technology influence the competitiveness of small
manufacturers on a global scale.
Objective: To evaluate the role of governmental support and technological innovations in enhancing the
international competitiveness of small manufacturers and to propose strategies for strengthening their market
position abroad.
Methodology: A mixed-methods approach is utilized, combining primary data collected through structured
questionnaires from small manufacturers with secondary data from policy reviews, industry analyses, and academic
literature. Data analysis, conducted using Jamovi software, integrates insights from both data types to assess the
impact of government policies and technological advancements.
Results: Findings reveal that government support, including financial incentives and regulatory reforms,
significantly aids small manufacturers in scaling operations and cutting costs. Technological innovation enhances
production efficiency and product quality, helping manufacturers meet international standards and adapt to global
market demands.
Conclusion: The study identifies key areas where optimizing government support and technological adoption can
boost global competitiveness. It recommends that policymakers and manufacturers leverage these factors better to
strengthen their international market position.
Keyword: Make in India, Small Manufacturers, Government Support, Technological Innovation, Global Competitiveness
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20-28 |
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4. |
Training Essay Writing of New College Students from Scratch for Achieving National Competition Finalists
Imam Dui Agusalim, Irwan Sumarsono, Eny Kusumawati
DOI: https://doi.org/10.56293/IJMSSSR.2024.5304
ABSTRACT: The existence of National Competition in writing makes challenging for the lecturer of English lesson.
How the training execution is done in pandemics, and what materials are to prepare or needed for the students are
the main important problems that must be well considered. That the pandemics makes the training run in online
rather than offline creates another difficulty to identify students’ weaknesses in writing. Without understanding
students’ need in writing and grammar, the training is given from the basic sentences in English language to the
technique of essay writing. This paper written in qualitative method describes the guidance process and details of
the training prior to the National Competition. It is surprising that the student can get the final level and the
evaluation for recommendation is that the mastery of grammar should be included for better result in the future.
Varieties of sentence patterns employed in the competitive writing make the competitor successful.
Keyword: training, National Competition, materials, technique, and essay writing.
Download full manuscript....... |
29-31 |
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5. |
SERVIOR - THE MANAGEMENT PROCESS
Elena Platteuw*, Sara Soares*, Adalmiro Pereira**, Tânia Teixeira***
DOI: https://doi.org/10.56293/IJMSSSR.2024.5305
ABSTRACT: The company SERVIOR it's a residential centre for the elderly based in Luxembourg. We are going to
start with the history of the company and the big moments of it. Then we will continue with a SWOT analysis
with the strengths, the weaknesses, the opportunities, and the threats of SERVIOR. To finish, we are going to talk
about the current strategy and the leadership of this firm. We point out some of the main difficulties faced by this
company in the activity.
Keyword: Servior; SWOT Analysis, Strategy; Management theory
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32-36 |
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6. |
INTEGRATING SUSTAINABLE PRACTICE IN AGRICULTURAL TOURISM
MANAGEMENT AT SUBAK TEBA MAJALANGU
Ni Nyoman Suriani 1, Putu Ayu Sita Laksmi 2, I Ketut Selamet 3, IPutu Wairocana 4, Noorliza Md Noordin 5
DOI: https://doi.org/10.56293/IJMSSSR.2024.5306
ABSTRACT: This study aims to explore and analyze the application of sustainable practices in managing agricultural
tourism in Subak Teba Majalangu, an area known for its traditional irrigation system. The methodology includes
field studies, interviews with local stakeholders, and secondary data analysis of sustainable tourism practices. The
results in field reviews show that the integration of sustainable practices in the management of tourism in Subak
Teba not only increases the attractiveness of tourists but also contributes to the preservation of local and
environmental culture. The practice implemented includes the efficient use of natural resources, reducing waste,
and involvement of the local community in tourism activities. This study concluded that a sustainable approach to
agricultural tourism can provide significant economic, social, and environmental benefits. Therefore, stakeholders
need to continue to develop and implement strategies that support sustainability in the Teba Majalangu Subak, so
that agricultural tourism can grow without sacrificing local values and ecosystems.
Keyword: Management of agricultural tourism, sustainable practices, subak, sustainable management
Download full manuscript....... |
37-43 |
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7. |
The Influence of Implementation of Asset Management and Application of Accrual-Based Government Accounting Standards on Decision Making Ac- curacy (Survey on the Ministry of Defense)
Hari Setiyawati 1* and Salmi Mohd IsabName 2
DOI: https://doi.org/10.56293/IJMSSSR.2024.5307
ABSTRACT: This study aims to examine the effect of the implementation of asset management, and the application
of the accrual-based Government Accounting System on the accuracy of decision making. The results of this
study are expected to increase the accuracy in decision mak- ing. If asset management is implemented properly
and Accrual-Based Government Accounting Standards are implemented properly, the decisions taken by the
leadership can be more appropriate. The population of this research are the Heads of Accounting in the Min- istry
of Defense/TNI environment. The method that will be carried out begins with a survey of 5 organizational units
and 514 work units within the scope of the Ministry of Defense. The population in this study were all Heads of
Accounting for Regional Working Units within the Ministry of Defense and the TNI. The sampling method used
was the Probability Sampling technique and a sample of 156 Heads of Accounting Units were obtained. Data were
analyzed using the Structural Equation Model and Smart PLS software used as an analytical tool in this study. The
steps are: designing the Inner Model, designing the Outer Model, evaluating the Outer Model, evaluating the Inner
Model and testing the hypothesis. The research data used came from questionnaires collected from the Head of
Accounting for Regional Working Units within the Ministry of Defense and the TNI. The benefit of this research
is to make a scientific contribution to public sector accounting and solve problems for the Ministry of Defense in
increasing the accuracy of decision making. The results of this study state that the implementation of the asset
management has effect on Accuracy of Decision Making in a positive direction. The Accrual-based Government
Accounting Standards has a significant effect on Accuracy of Decision Making in a positive direction.
Keyword: Asset Management, Decision Making and Government Accounting Standards
Download full manuscript....... |
44-54 |
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8. |
Reality of capital mobilization from banks of enterprises in the VN30 group in Vietnam
Luong Thi Hong Hanh
DOI: https://doi.org/10.56293/IJMSSSR.2024.5308
ABSTRACT: Capital mobilization in enterprises today is a very necessary and important task. Any enterprise needs
capital to meet its production and business needs. Choosing appropriate forms of capital mobilization, finding
funding sources and using them effectively is the top concern of any enterprise. The methods for enterprises to
mobilize capital are: Bank loans, Bond issuance, Stock issuance. Borrowing through bond issuance has not been
widely used by enterprises because the market conditions are not yet developed and enterprises are used to
borrowing from banks, enterprises do not disclose information. In this article, the author mainly uses research
methods such as statistics, comparison, analysis and data synthesis to analyze the current situation of bank capital
mobilization of 17 enterprises in the VN30 group on the Vietnamese stock market, thereby evaluating
achievements, limitations and causes.
Keyword: VN30, capital mobilization, bond issuance, stock issuance, production and business activities, banks.
Download full manuscript....... |
55-64 |
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9. |
Technology and Traditional Khasi Architecture
Dr. David Arnold Kharchandy
DOI: https://doi.org/10.56293/IJMSSSR.2024.5309
ABSTRACT: Northeast India is home to several tribes and tribal communities. In a tribal context, architecture and
culture are intertwined into the day-to-day activities. Although most traditional structures in Meghalaya use similar
locally available materials like bamboo, wood, mud and thatch, they are different from each other. This factor of
identity stems from their diverse cultural practices and beliefs. The paper explores the relationship between
technology and traditional Khasi architecture in Meghalaya, taking the case example of East Khasi Hills. It further
investigates the scenario by analyzing the most important housing typologies of the Khasi traditional houses.
Keyword: Architecture, traditional Khasi houses, technology, ceremonies.
Download full manuscript....... |
65-72 |
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10. |
From Theory to Practice: Psychological Models of Intentional Influence and Their Impact on
Quality of Life
Mayiana Mitevska, Anna Halil
DOI: https://doi.org/10.56293/IJMSSSR.2024.5310
ABSTRACT: This document explores psychological models of intentional influence, focusing on methods to shape
behaviors, attitudes, and opinions within various social groups. It examines theories such as Cognitive
Dissonance, Social Identity, and Persuasion (e.g., Elaboration Likelihood Model) and their application in areas like
health, education, corporate environments, and social media. By using self-assessment scales and personality tests,
it identifies traits and states—like anxiety or social desirability—that can enhance or mitigate susceptibility to
influence. This research ultimately highlights intentional influence as a means to improve social well-being,
aligning psychological factors with tailored intervention strategies.
Keyword: Intentional Influence, Cognitive Dissonance, Social Identity Theory, Persuasion Models, Quality of Life
Download full manuscript....... |
73-78 |
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11. |
Stress assessment in patients with medication-related osteonecrosis of the jaw
Teodora S. Medneva 1 and Rosen B. Tsolov 2
DOI: https://doi.org/10.56293/IJMSSSR.2024.5311
ABSTRACT: Objectives: Medication-related osteonecrosis of the jaw (MRONJ) has become increasingly common
due to the widespread use of antiresorptive drugs in cancer and osteoporosis treatment. Cancer diagnosis and
treatment, particularly with concurrent serious illnesses, impose significant stress on patients. There is welldocumented evidence linking cancer progression with stress, suggesting that psychosocial factors may influence
disease development. This study aimed to evaluate stress levels in MRONJ patients, defining their physical,
psychological, and behavioral responses, and exploring correlations between stress levels and socio-demographic
factors (gender, age, education, residence).
Methods: A total of 82 MRONJ patients at various stages of the disease, with different primary cancer types,
completed a validated stress symptom checklist (SSCL). Additionally, they provided socio-demographic
information, including gender, age, residence, education, occupation, type of cancer, MRONJ phase, and necrosis
location.
Results: The majority of MRONJ patients experienced high to very high stress levels, irrespective of sex, age,
primary diagnosis, or MRONJ stage. Stress level data indicated that 5% had moderate stress, 35.5% had high
stress, and 60% experienced very high stress. Anxiety was the most common psychological symptom (92.7%),
followed by temper flare-ups (74.4%), restlessness (69%), irritability (63.4%), and depression (61%). The study
highlighted the significant impact of prolonged stress on both general health and cancer progression in MRONJ
patients.
Conclusion: The findings underline the need for preventive strategies to mitigate stress in cancer patients at risk
of MRONJ. Integrating stress-reduction practices in treatment plans could potentially benefit overall patient
health and improve treatment outcomes.
Keyword: carcinoma, cancer; depression; quality of life; MRONJ; stress; Stress Symptom Checklist (SSCL); wellbeing
Download full manuscript....... |
79-88 |
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12. |
The Impact of Psychopharmacological Interventions on Adolescent Mental Health: A Review of Recent Research in Anxiety and Depression
Maria Markova Mayiana Mitevska
DOI: https://doi.org/10.56293/IJMSSSR.2024.5312
ABSTRACT: Psychopharmacology examines how drugs affect mood, behavior, and mental processes, making it a
crucial area of study in adolescent mental health. This study explores the effects of psychopharmacological
treatment on anxiety and depression in adolescents, comparing medication efficacy and potential side effects. A
cohort of 200 adolescents, ages 13-18, diagnosed with clinical anxiety or depression was studied over six months.
Findings indicate significant symptom reduction but also highlight specific cognitive and behavioral side effects.
This study aims to contribute to understanding psychopharmacological efficacy and safety in adolescent
populations.
Keyword: Psychopharmacological Interventions, Mental Health, Anxiety and Depression
Download full manuscript....... |
89-93 |
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13. |
Prosocial Behavior and Organizational Climate: A Multifactor Analysis
Mayiana Mitevska
DOI: https://doi.org/10.56293/IJMSSSR.2024.5313
ABSTRACT: This publication explores the impact of prosocial behavior within organizational settings, focusing on
its connection to organizational climate. Utilizing various empirical and theoretical sources, this paper addresses
the key internal and external factors that drive prosocial actions. It presents models for analyzing how supportive
behaviors, such as altruism and loyalty, influence and are influenced by organizational climate.
Keyword: Prosocial Behavior, Organizational Climate
Download full manuscript....... |
94-98 |
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14. |
Personality and Situational Factors Influencing Prosocial Behavior in Organizational Contexts
Maria Dimitrova
DOI: https://doi.org/10.56293/IJMSSSR.2024.5314
ABSTRACT: This paper examines the personality and situational factors that shape prosocial behavior in
organizations, analyzing the impact of organizational climate, leadership styles, and individual traits. Employing
both theoretical and empirical methods, the study reveals the relationship between personal attributes and
environmental influences in fostering prosocial actions. Insights are discussed to aid in developing organizational
strategies that encourage supportive and productive climates.
Keyword: Prosocial Behavior, Organizational Contexts
Download full manuscript....... |
99-103 |
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15. |
Personality and Situational Factors Influencing Organizational Behavior in Academic Settings:
A Comprehensive Theoretical Overview 1
Mayiana Mitevksa
DOI: https://doi.org/10.56293/IJMSSSR.2024.5315
ABSTRACT: Organizational behavior in university settings is shaped by a dynamic interplay of personality traits,
situational factors, and organizational culture. This study explores these factors in depth, focusing on their
influence on adaptation, job satisfaction, and leadership styles within academic institutions. Using widely-accepted
psychological frameworks, such as the Big Five Personality Traits and transformational leadership theories, this
study provides a theoretical foundation for analyzing organizational behavior in higher education.
Keyword: Personality and Situational Factors, Organizational Behavior, Academic Settings
Download full manuscript....... |
104-112 |
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16. |
IMPACT OF EMOTIONAL INTELLIGENCE ON CAREER CHOICE IN EARLY
ADULTHOOD: A REVIEW
Paulina Tsvetkova, Mayiana Mitevska
DOI: https://doi.org/10.56293/IJMSSSR.2024.5316
ABSTRACT: This paper is an attempt to trace how the phenomenon of emotional intelligence interacts with the
process of choosing an appropriate and desirable career for any individual in early adulthood. To this end, leading
theoretical models of emotional intelligence are first compared. Important aspects and manifestations in young
adulthood are indicated. A theoretical review of various studies that demonstrate a correlation between emotional
intelligence and career choice is presented, and the influence of a variable such as gender is indicated. The
conclusions drawn are cause for further reflection and research on emotional intelligence and career orientations
in order for each adolescent to reach the ultimate need, according to Maslow, which is to self-actualize and
achieve well-being in his or her life.
Keyword: emotional intelligence, career choice, early adulthood
Download full manuscript....... |
113-118 |
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17. |
Emotional intelligence in early adulthood: empirical findings and implications
Mayiana Mitevska, Paulina Tsvetkova
DOI: https://doi.org/10.56293/IJMSSSR.2024.5317
ABSTRACT: This current study presents empirical findings on emotional intelligence in early adulthood. Previous
research suggests that emotional intelligence does not develop during early childhood and is not heritable; rather,
it appears to increase with age. Older adults, despite facing greater emotional challenges, often report higher
subjective well-being and exhibit better emotional regulation compared to younger individuals. This study
specifically examines respondents in early adulthood, from 20 to 40, with a sample of 183 university students from
Sofia, Plovdiv and Burgas, situated in Bulgaria. Participants were divided into two age groups: those under 29 and
those over 29. A questionnaire adapted for Bulgarian contexts by Dr. Antonina Kardasheva, based on
Konstantinos Petrides' model of emotional intelligence, was employed to measure EI as a personality trait. The
questionnaire assesses four components: well-being, self-control, emotionality, and sociability. Results indicate
significant differences in emotional intelligence factors across age groups, with a strong correlation identified
between emotional intelligence, gender, and the chosen field of study. These findings support the hypothesis that
emotional intelligence may increase with age and highlight the importance of considering demographic factors
when examining emotional intelligence.
Keyword: emotional intelligence, early maturity, middle maturity
Download full manuscript....... |
119-124 |
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18. |
Artificial Intelligence in Bulgarian Education: Social and Psychological Factors
Teodora Karneva, Tanya Kolenarova
DOI: https://doi.org/10.56293/IJMSSSR.2024.5318
ABSTRACT: This study explores the implementation of artificial intelligence (AI) in Bulgarian educational
institutions, focusing on its acceptance, applications, and the preparation level of educators for effective AI use.
Integrating recent advancements and empirical studies, the paper aims to evaluate AI’s influence on educational
engagement, data privacy, and the psychological effects on students and teachers.
Keyword: Artificial Intelligence (AI) in Education, Personalized Learning, Data Privacy, Teacher Training,
Ethics in AI
Download full manuscript....... |
125-129 |
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19. |
Social-Contextual Factors of Academic Motivation in University Environment
Mayiana Mitevska
DOI: https://doi.org/10.56293/IJMSSSR.2024.5319
ABSTRACT: This publication explores academic motivation within the modern educational environment, examining
personality and situational factors that influence the motivation of students and pupils. Combining theoretical and
empirical approaches, the publication presents models for measuring and analyzing academic motivation, along
with applications of the results to support educational strategies and policies.
Keyword: Academic Motivation, University, Bulgarian
Download full manuscript....... |
130-133 |
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20. |
FINANCING DECISIONS OF SMALL AND MEDIUM-SIZED ENTERPRISES
Olutayo K. Osunsan 1, Alinitwe Joshua 2, Naiga Sylvia 2,3, Tindimwebwa Joseline 3,4, Namirembe Isabella 2, Muguluma Henry 4
DOI: https://doi.org/10.56293/IJMSSSR.2024.5320
ABSTRACT: This study investigates the influence of owner-manager demographic factors on financing decisions in
small and medium enterprises (SMEs) in Kampala, Uganda. A sample of 193 SMEs from the trade, service, and
manufacturing sectors was surveyed. The study examined the impact of gender, age, marital status, education level,
and work experience on SME financing decisions using independent t-tests and one-way ANOVA. Results
indicate a statistically significant difference in financing decisions between female and male owner-managers,
though the practical significance of this difference is limited. No significant differences were found based on age,
marital status, education level, or work experience. These findings suggest that demographic factors may play a
limited role in SME financing decisions in the context of Uganda, contrary to some previous studies. The study
recommends further investigation into other potential influencing factors such as financial literacy and access to
resources. It also calls for targeted support programs and policy initiatives to enhance financial decision-making
capabilities across all demographic groups in the SME sector.
Keyword: Financing decisions, SMEs, SME Financing
Download full manuscript....... |
134-146 |
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21. |
DIMENSIONS OF EMOTIONAL INTELLIGENCE AMONG YOUNG ADULTS: A CASE STUDY 1
Paulina Tsvetkova, Mayiana Mitevska
DOI: https://doi.org/10.56293/IJMSSSR.2024.5321
ABSTRACT: The present study involves an analysis of emotional intelligence among young adults. The age group of
the participants is between 20 and 38 years and their number is 67. All the individuals are students in
undergraduate programs . The methodology used was a questionnaire for measuring emotional intelligence as a
personality trait, a short version adapted into Bulgarian by Dr. Antonina Kardasheva. The author of the test itself
is Petrides, whose model reflects the subjective processes of emotional experiences and perceptions of the inner
world. The components of the questionnaire are well-being, self-control, emotionality and sociability. After
processing the results, it is clear that there are differences in the factors of emotional intelligence at different ages.
The influence of gender on these constructs was also revealed. This provides a reason for future research work on
the components of emotional intelligence and its relationship with personality traits, temperament and selfefficacy of the individual.
Keyword: emotional intelligence, well-being, self-control, emotionality, expansiveness, early adulthood
Download full manuscript....... |
147-151 |
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22. |
Consumer Behavior and Sustainable Marketing Practices in the Ready-Made Garments Industry
S M A l Imran 1, Md. Shariful Islam 2, Nazia Kabir 3, Imran Uddin 4, Kaosar Ali 5, and Md. Halimuzzaman 6
DOI: https://doi.org/10.56293/IJMSSSR.2024.5322
ABSTRACT: The ready-made garments (RMG) industry is a cornerstone of Bangladesh's economy, but its rapid
expansion has raised significant concerns about environmental and social sustainability. As global consumer
preferences shift toward more eco-friendly products, sustainable marketing practices have become increasingly
important for businesses in this sector. This study investigates the relationship between consumer behavior and
sustainable marketing in Bangladesh's RMG industry, exploring both consumer awareness and the challenges
faced by businesses in adopting sustainability-focused strategies. Using a mixed-methods approach, the research
incorporates quantitative data from a consumer survey and qualitative insights from interviews with industry
stakeholders. The findings reveal that while a growing segment of consumers expresses a positive attitude toward
sustainability, actual purchasing behavior is often constrained by higher costs and limited availability of sustainable
garments. On the business side, financial and operational barriers prevent many companies, especially SMEs, from
fully embracing sustainable marketing. However, the rise of digital marketing platforms and international demand
for ethical products present significant opportunities for growth. The study concludes that businesses that
effectively communicate their sustainability efforts and leverage digital tools can tap into a growing market
segment, enhancing brand loyalty and long-term profitability
Keyword: Sustainable Marketing, Consumer Behavior, RMG Industry, Bangladesh, Ethical Fashion, Sustainability, Digital Marketing, Brand Loyalty, Environmental Responsibility
Download full manuscript....... |
152-161 |
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23. |
Professionals' Perceptions on Family-Centered Early Childhood Intervention for Children with Developmental Delays in Kosovo
Gyltene Retkoceri Hoxha 1, Aleksandra Karovska Ristovska 2
DOI: https://doi.org/10.56293/IJMSSSR.2024.5323
ABSTRACT: Early Childhood Intervention (ECI) services play a crucial role in supporting children with
developmental delays and/or disabilities, focusing on both child and family needs. However, barriers such as
funding limitations, policy gaps, and societal stigma can restrict access and quality of these services. This study
sought to capture the perceptions of ECI professionals in Kosovo regarding current service delivery, training
requirements, challenges, and key priorities for strengthening support. Data was collected from 70 professionals
across various roles through a structured survey that addressed service settings, professional development,
perceived obstacles, and improvement recommendations. Analysis showed that most ECI sessions occur at
service centers (84.93%) or childcare facilities (10.50%), while home-based interventions remain limited (0.70%).
Although nearly all respondents receive some form of in-service training, over one-third reported receiving less
than 10 hours annually. Significant challenges highlighted by professionals included community stigma affecting
(10.51%) of families and funding constraints cited by (9.30%) of respondents. To enhance service effectiveness,
professionals emphasized the need for expanded advocacy, stronger policy support, increased developmental
assessments, and more robust training opportunities.
Keyword: Early childhood intervention, family-centered intervention, professionals' perceptions, developmental
delay, disability
Download full manuscript....... |
162-173 |
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24. |
PSYCHOLOGICAL IMPACT ON PARENTS AND EDUCATIONAL STRATEGIES FOR CHILDREN WITH DEVELOPMENTAL DISABILITIES
Kaltrina Osmani 1, Natasha Stanojkovska-Trajkovska 2
DOI: https://doi.org/10.56293/IJMSSSR.2024.5324
ABSTRACT: This study investigates the experiences and emotions of parents with children who have special needs,
emphasizing the effects of parental stress, insufficient information, and professional help on their capacity to aid
their children. The objective of the research is to identify the obstacles and problems encountered by parents and
to provide ideas for formulating supporting methods. Methodology: The research included 60 parents of children
with special needs who filled out a questionnaire to evaluate their experiences and emotions. We used SPSS v.27
software to evaluate the gathered data, including descriptive statistics, correlation, and regression analysis. The
findings revealed a substantial correlation between parental stress levels and inadequate parenting skills. Parents
who indicated insufficient knowledge demonstrated a diminished trust in their ability to assist their children. The
absence of professional help exacerbated emotions of dissatisfaction and ineffectiveness. The study concluded
that parental hurdles include stress, insufficient support, and lack of information, adversely impacting their
experiences as caregivers. Recommendation: To assist parents, it is essential to improve the availability of
educational materials and professional assistance. Support should include support groups, family therapy, and the
establishment of community networks to mitigate feelings of isolation. This method may enhance the welfare of
parents and the growth of children with special needs.
Keyword: parental stress, developmental disabilities, psychological impact, coping strategies, and inclusive education
Download full manuscript....... |
174-191 |
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25. |
Analysis of @Ezenails Marketing Communication Strategy in Building Brand Awareness
Nuriyati Samatan 1, Adi Prakosa 2, Thomas Bambang Pamungkas 3, Robingah 4, Aurel Pricilla Moling 5
DOI: https://doi.org/10.56293/IJMSSSR.2024.5325
ABSTRACT: This research aims to identify the marketing communication strategies used by @ezenails in increasing
brand awareness through Instagram. This research was conducted using a qualitative approach, through
observation, documentation, and interviews. For data validity, triangulation of data sources was used. In addition,
a literature review was conducted by reading and analyzing various previous studies or sources that were relevant
to the research objectives. The results show that Eze Nails uses the Attention, Interest, Search, Action, and
Sharing (AISAS) model of Instagram communication strategy to increase brand awareness. Advertising, events,
publicity, public relations, online and social media marketing, mobile marketing, personal selling, and databasedriven direct selling are the additional components of the promotion mix. This research shows that @ezenails has
optimally utilized the Instagram platform to build a strong brand image. The application of the AISAS model is
proven to be effective in attracting attention, arousing interest, encouraging product searches, directing purchase
actions, and encouraging consumers to share positive experiences. This research explores marketing
communication strategies through Instagram to increase brand awareness. The focus is on the use of marketing
mix, including creative content, interactive features, and collaboration with influencers to build strong
relationships with audiences. The research assesses the effectiveness of these techniques in expanding brand reach
and increasing brand awareness.
Keyword: Communication Strategy, Instagram, AISAS model, @Ezenails, Brand Awareness
Download full manuscript....... |
192-201 |
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26. |
Knowledge Sharing, Transformational Leadership, and Innovative Work Behavior among College students.
Vu Thi Yen
DOI: https://doi.org/10.56293/IJMSSSR.2024.5326
ABSTRACT: The purpose of this research is that investigate the relationship among Knowledge Sharing, Innovative
Work Behavior, and Transformational Leadership. The survey was designed using a structured questionnaire and
collected from university students of business administration. A 5-point Likert scale was used to assess the level of
agreement of respondents. The quantitative analysis research method was applied to test the reliability of the scale,
model, and research hypothesis. Smart-PLS 4 software was used to analyze data collected from 85 Business
Management Students. The study results show that business administration students tend to work in groups and
are interested in group work behaviors, team leader leadership style, knowledge sharing behavior, and innovative
work behavior. Therefore, managers need to apply and promote transformational leadership style at all levels of
management. Team tasks need to be planned appropriately and effectively. At the same time, the team leader is
always the one who guides members to work towards the final results of the team, mentioning the positive aspects
of the results and the future of the team.
Keyword: Knowledge Sharing, Innovative Work Behavior, Transformational leadership
Download full manuscript....... |
202-208 |
|
27. |
ADAM Application-Based Mosque Fund Management in Jambudipa Village, Cisarua, West Bandung
Romli 1, Siti Kustinah 2, Eddy Winarso 3*), Muhammad Anggionaldi 4, Marlina 5
DOI: https://doi.org/10.56293/IJMSSSR.2024.5327
ABSTRACT: Community organizations were founded to accommodate aspirations and can run well and be
accountable. Just as mosques are non-profit organizations managed independently and without being forced to
manage the mosque. However, it must be handled professionally, namely by recording every transaction related to
the flow of mosque funds as the responsibility of the mosque management to the community by implementing
ISAK 335 which was ratified and started to be implemented on January 1, 2024. All non-profit organizations refer
to this standard. To introduce ISAK 335: Presentation of financial reports of non-profit oriented entities,
socialization, and training on the introduction of this application was carried out in this research aimed at mosque
managers in Jambudipa Village, West Bandung Regency. The results show a good understanding of mosque
management when preparing ISAK-based financial reports. 335 and there needs to be continuous assistance from
academics to realize accountable and accountable financial management.
Keyword: ISAK 335, Socialization, Training, Application of Mosque funds
Download full manuscript....... |
209-216 |
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28. |
ASSESSING THE CURRENT STATUS OF STUDENTS' TRAINING NEEDS ON
ENTREPRENEURSHIP AT HANOI INDUSTRIAL TEXTILE GARMENT UNIVERSITY
Tran Thi Ngat 1, Nguyen Thi Lan Huong 2
DOI: https://doi.org/10.56293/IJMSSSR.2024.5328
ABSTRACT: Entrepreneurial spirit is a prerequisite for forming a nation's business force. Universities are places to
discover and nurture the entrepreneurial spirit of students and equip students with knowledge and skills about
entrepreneurship during their time studying at universities. This study addresses the current situation of
entrepreneurship training needs of students at Hanoi Industrial Textile Garment University, including: (i) activities
to support student entrepreneurship of the University; (2) training needs of students on entrepreneurship for free
and paid programs; (3) training time for entrepreneurship courses and (iv) proposed solutions to improve the
entrepreneurial spirit of students at Hanoi Industrial Textile Garment University.
Keyword: startup, entrepreneurial spirit, HTU's student startup
Download full manuscript....... |
217-221 |
|
29. |
INCOME AND WELFARE OF SMALL-SCALE FISHING HOUSEHOLDS DUE TO
TOURISM DEVELOPMENT IN PRIGI BAY, TRENGGALEK REGENCY
Pudji Purwanti 1)2), Candra Adi Intyas 1)2), Mochammad Fattah 1)2), Dwi Sofiati 1)2), Asyifa Anandya 1)2), Aidelia Zulfiana Rahmadani 1)
DOI: https://doi.org/10.56293/IJMSSSR.2024.5329
ABSTRACT: Karanggonggo Village has become known for its white sand beach and various other beaches that serve
as tourist attractions. Nonetheless, numerous small-scale fishermen continue to engage in fishing activities. Smallscale fisherman employ vessels with a power output below 20 PK and utilize various fishing gear, including nets.
This study aims to examine the economic conduct of small-scale fishing households regarding production
activities, labor hours, household income, consumption habits, and overall welfare levels. This survey had 34
households as respondents. The findings indicated that the production behavior of fisher households
encompassed both fishing and farming activities within the perhutani region. Fishing activities occur for four
months during the peak season each year. The mean duration at sea is 12 hours daily. Throughout the fishing
season, daily trips to the sea occur. The species of fish caught are layur, tongkol, tengiri, and anchovies. In the
moderate season, the typical individual ventures to sea 4 to 5 times weekly. The primary catch during the medium
season consists of squid and octopus. During the off-season for fishing, fishermen engage in agricultural pursuits.
Merely four responders continue to venture to sea despite the absence of the fishing season. Through fishing and
farming operations, households can satisfy their fundamental food and non-food requirements. Certain
responders are capable of saving their income. According to the BPS welfare indicator criteria from 2014, smallscale fishing households in Karanggandu Village are classified as rich families. Many households in the Watulimo
Sub-district region have yet to access health facilities.
Keyword: Household Economy, Household Welfare, Small-scale Fishermen
Download full manuscript....... |
222-232 |
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30. |
Navigating Cultural Dignity in Refugee Aid: A Case Study of the Rohingya Refugee Crisis in Bangladesh
Kya Mong Ching Marma Joy
DOI: https://doi.org/10.56293/IJMSSSR.2024.5330
ABSTRACT: This study explores the relationship between development aid and cultural dignity in the context of the
Rohingya refugee crisis in Bangladesh. It examines the impact of humanitarian aid programs on the cultural
identity of the Rohingya refugees, the challenges in balancing short-term aid with long-term cultural preservation,
and the role of refugee participation in aid program design. Additionally, it investigates the political and social
factors influencing the integration of cultural dignity into aid efforts and assesses the recognition of the
Rohingya's cultural rights by national authorities. The findings indicate that while humanitarian aid has addressed
immediate survival needs, it has often overlooked the cultural practices and values of the refugees. A significant
gap exists between the provision of material aid and the preservation of cultural identity, with refugees reporting
feelings of cultural marginalization. The study also highlights the limited involvement of refugees in decisionmaking and the challenges posed by political reluctance to recognize their cultural rights. The paper concludes by
offering recommendations to improve the integration of cultural dignity in refugee aid programs, including
increased refugee participation, cultural sensitivity, and the recognition of cultural rights by national authorities.
Keyword: Rohingya Refugees, Cultural Dignity, Humanitarian Aid, Development Programs, Refugee Participation, Bangladesh.
Download full manuscript....... |
233-243 |
|
31. |
THE EFFECT OF THE EFFECTIVENESS OF INTERNAL CONTROL, COMPLIANCE WITH ACCOUNTING RULES AND THE SUITABILITY OF COMPENSATION ON THE
TENDENCY OF ACCOUNTING FRAUD IN LPD IN UBUD DISTRICT, GIANYAR
REGENCY
Ni Nyoman Suriani & Luh Gede Pande Sri Eka jayanti
DOI: https://doi.org/10.56293/IJMSSSR.2024.5331
ABSTRACT: This research is entitled "The Effect of the Effectiveness of Internal Control, Compliance with
Accounting Rules and Appropriateness of Compensation on the Trend of Accounting Fraud in LPD in
Ubud District, Gianyar Regency". The reason for taking the title of this study is based on existing phenomena
and many inconsistent research results. The purpose of this study is to prove the effect of the effectiveness of
internal control, compliance with accounting rules and the suitability of compensation on the tendency of
accounting fraud in LPD Ubud District, Gianyar Regency. This study uses the Purposive Sampling Technique
with a sample of 96 respondents obtained from 378 populations. The data collection method was carried out by
distributing questionnaires. The data analysis technique used is multiple linear regression analysis. The results of
this study show that the variables of Internal Control Effectiveness, and Compensation Suitability have a negative
and significant effect on the tendency of accounting fraud. Meanwhile, the Consistency of Accounting Rules
variable has a negative effect and is non-significant or has no effect on the Tendency of Accounting Fraud.
Keyword: Effectiveness of Internal Control, Compliance with Accounting Rules, Appropriateness of Compensation and Tendency of Accounting Fraud
Download full manuscript....... |
244-249 |
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32. |
DEMOCRACY, GOOD GOVERNANCE AND LEADERSHIP CHALLENGES: A
PERSPECTIVE FOR NATIONAL COHESION AND DEVELOPMENT IN NIGERIA
OLABODE, OMOLEYE (PhD)
DOI: https://doi.org/10.56293/IJMSSSR.2024.5332
ABSTRACT: This study examined democracy, good governance and leadership challenges as a perspective for
national cohesion and development in Nigeria. The structural conflict theory was used to appraise the main
argument of the paper. The study employed content analysis to x-ray the daunting challenges facing national unity
in Nigeria. The findings show that the challenges militating against National Unity in Nigeria have exhibited ethnic
and religious colorations, and portray clear manifestations of frustration resulting from bad governance and
leadership challenges. It also found that after five decades of Nigeria's independence, successive governments
have designed a plethora of constitutional policies aimed at uniting the over 350 ethnic groups that made up the
country, yet the problems still persist. The paper therefore concludes that unless governmental policies and
actions are informed and geared towards the achievement of effective, transparent and accountable leadership
which will in turn guarantee good governance, the quest for national cohesion will continue to be a mirage. The
paper recommends that there is the need for inculcating dynamic and functional political culture that will ensure
responsive and responsible leadership and restore transparency and accountability in governance at all levels with
a view to receive new ideas and information that would improve service delivery and promote national cohesion.
Keyword: Democracy, Governance, Good Governance, Leadership Challenges, National Cohesion.
Download full manuscript....... |
250-262 |
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